BUILDINGYOUR BRAND & WEBSITE

02. brand strategy session

Before we even think about design, we start with YOU. Because your website isn’t just about your business - it’s about the person behind it, the fire that drives you, and the impact you want to create. This session is where I get to truly understand who you are, inside and outside of your business. I want to know what fuels you, what got you to where you are today, and why you do what you do. We’ll explore your mission, your long-term vision, and the unique essence that makes your brand yours.

Website in a Day: You will choose one of my strategically designed website templates and I will fully customise it to you, your custom brand and your unique business! 

I build your brand's visual identity. I'll create a draft custom logo suite with 2 logo versions (wordmark and lettermark), a custom font suite, a custom colour palette, brand elements and a brand board. You see it. Share feedback. Your brand's visual identity is locked in. 

05. HOMEPAGE & VISUAL DIRECTION

I'll create a draft custom website design for your homepage that reflects your brand identity and resonates with your audience . You see it. Share feedback. The foundation is locked in.

08. revisions & fine-tuning

Once the first draft of your website is ready, we'll team up to tweak and perfect the design. If you don't love it, it's not there yet!

The BTS work! Domain connection, SEO fundamentals are put in place, ALT text, Meta descriptions, functionality checks. Every page is prepped for launch.

09. Launch Prep & SEO Basics

I'm with you right till the end! As we wrap up your project, we’ll jump on a final call to do two things: first, celebrate your brand’s incredible transformation, and second, I’ll walk you through an in-depth, 1:1 Showit training. My goal is for you to feel fully equipped and empowered to make changes to your site on your own. And don’t worry - this training is recorded so you can access it anytime you need!

11. training & support

here's the process!

We get you set up properly. Branding questionnaire, intake form, content, checklist, welcome guides and video tutorials (just incase you need them!)

04. custom brand identity

01. before the week starts

Website in a Week: From there, we’ll map out the perfect website structure during our website strategy session, one that flows effortlessly, connects with your audience on a deeper level, and makes navigating your brand feel like second nature. This isn’t just about aesthetics - it’s about strategy, intention, and creating an experience that embodies your brand and moves your business forward.

By the end of this session, we’ll have a rock-solid foundation, ensuring your website doesn’t just look good but works - attracting, engaging, and converting in a way that feels aligned with your brand and your goals.

03. website strategy sessions

06. FULL WEBSITE

I'll create your other pages: about, services/treatments,, contact, faq, booking pages sales pages, blog, any extra pages. All your pages work together. Your brand is consistent, clear and intentional everywhere. 

07. MOBILE EXPERIENCE

Did you know 70% of your dream clients are viewing your website on their phone. I will optimise every single page for mobile. Clean layouts, smooth interactions, buttons are easy to tap, content fits perfectly so your visitors get a seamless experience everytime. 

Final walkthrough of your website on desktop and mobile! Site goes live. I'll walk you through it on a video call so you feel confident managing it yourself going forward. It's ready. It's live. It's yours.

10. LAUNCH!